24. June 2009

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political blogging.

I know I have been MIA from wine blogging as well as a bit annoying over the past few months, talking about this mysterious “gig” that I have going on…. No, it is not the Murphy Goode job, though thank you to all that said I would be a perfect fit for the position… I [...]

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6. March 2009

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a new love of gardening.

Last week I stopped by the Love Farms Market in downtown Healdsburg to say hello to a friend who was helping to remodel the store.  Love Farms is a local farm which grows certified organic fruits, veggies and sells seedlings for people to grow their own. They supply produce to some of Healdsburg’s biggest restaurants [...]

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2. March 2009

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freebies + social media = hot restaurant strategy.

This article from Media Post News says it all: Earlier this month, Denny’s gave away more than 2 million Grand Slam Breakfasts in one day with the help of a Super Bowl commercial and online chatter. This week, Quiznos gave away a million subs in three days after using only banner ads, Facebook and Twitter presence and [...]

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27. February 2009

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marketing relevance fail?

Godiva Chocolates announced today that they created an iphone app to give customers easier access to buying their chocolate.  After reading the press release for the Godiva Mobile for iPhone application, as well as a few articles that just copy and past the release (kudos for originality guys), I figured I would have to take [...]

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26. February 2009

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customer service in the consumer review era.

Years ago, back when the terms blog and twitter were still unknown, if restaurants, retailers or wineries provided terrible customer service then the word only got around to the visitors immediate friends and family.  If it was a truly horrific act of bad customer service or product failure, then maybe the word would spread a [...]

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