Breath(e) Media

running a small business: you are doing it wrong.

I work from my laptop which means when not working from my kitchen table, I work out of various coffee shops around Sonoma County.  Mainly in Healdsburg and Santa Rosa, but I have been known to frequent a few in Sonoma, Petaluma and Windsor. I would also like to add that I worked as a supervisor [...]

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customer service done right.

There has been a recent epidemic of blog postings that have been critical of the lack of customer service that a few wineries have provided, including two recent ones from me (here and here).  With the ever-expanding blog posts about everything from what people had for breakfast to the wine they drank before going to [...]

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freebies + social media = hot restaurant strategy.

This article from Media Post News says it all: Earlier this month, Denny’s gave away more than 2 million Grand Slam Breakfasts in one day with the help of a Super Bowl commercial and online chatter. This week, Quiznos gave away a million subs in three days after using only banner ads, Facebook and Twitter presence and [...]

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